The sale of children's books resurfaces
What do you give him? Among the gifts proposals for our children, the best ones are always educational and, within them, the books. A thought that increasingly extends between parents, at least it seems that if you look at the sales figures, which give a significant increase to children's books.
According to figures released by Amazon, the sales of books and children's stories in this shopping portal have increased by 85 percent compared to last year.
Not only is it good news for sales, but also if you take a look at what books are bought: the didactic books that teach children to manage their own feelings dominate, according to the platform in a statement.
The best-selling books
"The list of best-selling stories shows that parents are increasingly concerned about promoting reading habits among their children and, especially, their emotional intelligence," said the leading online shopping portal.
In addition to the management of emotions, also highlight the books of activities that encourage creativity, whether in 3D, coloring or stickers, all dedicated to developing the agility and attention of children.
Also, the company has highlighted that the fifth most sold title is 'The bunny that wants to fall asleep', a self-published book by a Swedish doctor through CreateSpace (Amazon's self-published paper platform) which, last summer, surpassed in sales new editorials such as'The girl on the train'or the latest book by Harper Lee'Go and put a sentinel'.
In this same line, among the best-selling titles are also literary classics such as 'The Little Prince', by Antoine de Saint-Exupéry, or classic comic book characters such as Asterix.
Give books to children
If there is a classic that never fails when it comes to giving gifts to children at any time of the year are the books. The main reasons that should make parents choose this is that books encourage the habit of reading, so essential in these days to achieve a balance with the use of technology.
In addition, the books help to educate the little ones, offer the possibility of making a personalized gift to be in accordance with the age and tastes of children, invite to encourage creativity and imagination, and we can always boast, when we give away books to children, we are feeding their imagination.
Damián Montero
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